Rusharound

I once heard an orthodontist defend his high rates this way. “You’re not paying for what it is,” he said, pointing to his patient’s new shiny grill, “you’re paying for what it does.” I have often thought this defense describes how many consumer goods are priced.

I was recently reminded of this when I went to CVS and found that the quart-cost of a treatment I badly needed was $9,592. Realize, my friendly readers, that for $9.5k could fly to Australia and back two times and while owning a one brand new a Segway… …in each continent.

But instead of those extravagances, my health situation forces me to buy .00125 quarts of the magic juice shown above. Can you guess what this stuff does?

It relieves canker sore pain. My tanker-sized-canker has been dogging me since the weekend when I bit my lip so hard I yelped like an injured puppy. And now that the sore found its home next to my canines that yelp has become a common sound at our house.

If you’re hoping for pictures, I’ve got ’em. But I’m not sure the internet is ready for this kind of visual injury, so you won’t find them here. If you have sympathy or suggestions, the comment line is officially open (though my mouth is not).

This entry was posted on Saturday, May 5th, 2007 at 12:33 pm and is filed under . You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.